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Why the business model of social media giants like Facebook is incompatible with human rights

The good

In some ways, social media has been a boon for human rights – most obviously for freedom of speech.

Previously, the so-called “marketplace of ideas” was technically available to all (in “free” countries), but was in reality dominated by the elites. While all could equally exercise the right to free speech, we lacked equal voice. Gatekeepers, especially in the form of the mainstream media, largely controlled the conversation.

But today, anybody with internet access can broadcast information and opinions to the whole world. While not all will be listened to, social media is expanding the boundaries of what is said and received in public. The marketplace of ideas must effectively be bigger and broader, and more diverse.

Social media enhances the effectiveness of non-mainstream political movements, public assemblies and demonstrations, especially in countries that exercise tight controls over civil and political rights, or have very poor news sources.

Social media played a major role in co-ordinating the massive protests that brought down dictatorships in Tunisia and Egypt, as well as large revolts in Spain, Greece, Israel, South Korea, and the Occupy movement. More recently, it has facilitated the rapid growth of the #MeToo and #neveragain movements, among others.

The bad and the ugly

But the social media “free speech” machines can create human rights difficulties. Those newly empowered voices are not necessarily desirable voices.

Read full article here.